In mining user data, US ISPs must weigh cash vs. privacy

Some experts worry that broadband providers will go too far in monetizing customers’ data with the privacy rule repeal

By Michael Kan

U.S. internet service providers are about to face temptation.

Now that the broadband privacy rule repeal is almost certain, will they sell their customers’ data to marketers, or will they keep it private?

The U.S. broadband industry is telling consumers not to worry. Verizon, for instance, said that it remains committed to protecting users’ privacy.

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Source: http://www.csoonline.com/

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